Company Americana Restaurants announces new job opportunities / Company Americana Restaurants announces the opening of applications for many jobs in various specializations in Kuwait on today’s date. These opportunities are available to all nationalities. Learn about the available jobs and how to apply through the following announcement.
Jobs available in the company Americana Restaurants and details:
Sr. Marketing Associate - KFC
Job Purpose :
Analyze, develop, plan, execute and evaluate marketing programs & activities for KFC targeted at teens and young adults to achieve brand & menu items’ sales & profit targets.
Further reinforce KFC’s leadership position in QSR by focusing on creative advertising & excellent promotions.
Responsibilities :
Analyses, plan, implement, track & evaluate national promotions and/or LSM to achieve KFC sales & profit targets for assigned LTO/AD & menu items.
Work closely with Operations & other related departments to ensure smooth and successful implementation of marketing programs & activities and ultimately provide actionable marketing insights for the future.
Conceptualize, lead and control to produce high quality, consumer appealing and effective television, print & other advertisements that in line with KFC brand positioning with help from the chosen advertising agency.
Improve & enhance QSR consumers’ perception of KFC versus other QSR competitors through excellent, meaningful, value added, and other brand & consumer relevant activities.
Initiate & conduct consumer, menu item & meal offer surveys/research, compile, and evaluate these results to determine consumers’ feedback & preference of KFC offerings and act on these to add value & business to the brand.
Assist in liaising with external market, drive special assigned market research projects, and ensure standard market research protocol is adhered to
Assist in the ongoing management & periodical evaluation of KFC’s ad agency against present objectives & deliverable results.
Manage timelines and assigned marketing budgets to ensure timings are met and spend kept within limit.
Monitor, analyses and drive MORE rewards and other loyalty or affinity programs to increase ticket average & visit frequency of these members to boost KFC’s sales & profitability.
Undertake, drive, and complete all other duties, tasks & projects (including ad-hoc) as assigned by the Marketing Manager.
Supervise the ground tactical implementation of the Marketing initiatives within guidelines to meet Business / legislative needs.
Qualification and Requirements :
Marketing university degree
3-5 years of marketing experience with brand management background
How to apply for jobs
To apply for the mentioned positions. You can follow the following steps:
2. Click on the job title to view details.
Source and additional details:
1. Job source: The company’s official website
2. Publication date: 3-10-2023
3. Required nationalities: All nationalities
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